Layout/Template

Just a rough template of the overall look of the boards. I think that most of them would be able to conform to this layout, the exception being the introduction which would be half text and half image.

We can finalise image and text sizes during the meeting.

Timeless Design Board

Here is my idea for the Timeless design board. Any thoughts or changes let me know. 

G Wizz

Just incase anyone didnt know this is the G Wizz we were talking about at our last meeting.

BA Tail Design

Here is another example of some good design gone bad. The BA tail fins. Originally it was a design of the british flag but then when they merged with Iberian I think it was they decided to incorporate a more multicultural idea to be seen as more of a world leading airline. However this backfired and was seen more that they were moving away from being british.

British Airways World ‘Tails’. The tail designs shown here represented Kalahari Desert, Scotland, England, Netherlands, Russia, Africa and Australia.

former British Prime Minister, Margaret Thatcher, famously draped her hankerchief over a small model of BA 747 aircraft, showing her disgust at the design.

What was it she said?

“We fly the British flag, not these awful things.”

Update.

After the meeting we had, I believe we have decided on a more coherent argument in support of Vignelli's quote.

From the introduction and brief history of Vignelli and the origins of the quote, leading onto the past and present ideas of what fighting ugliness means to a designer (ie, fitness for purpose/environmental impact), that leads onto the electric car (keeping with the green idea) and how it has been developed over the years. From there we'll be looking at timeless designs, and so on.

As agreed, we are all going to collect some images and research on our allocated topics for our next meeting in order to start planning the boards.

Here are a couple Henry Fair images I have collected already but Im also looking into other ways to demonstrate how designers are attempting to 'fight' pollution etc:

A Silk Purse From A Sow's Ear.

I know I already suggested it but following on from our discussion at the meeting we held, I did some more research into William Morris and the Arts and Craft Movement and rediscovered this quote which I think may be good to incorporate into our presentation:

"Have nothing in your house that you do not know to be useful or believe to be beautiful." -William Morris

The whole 'fitness for purpose' debate really resonates with the whole designers fighting ugliness notion, as the idea behind it was that if an object or article was designed solely to serve its purpose well, then it would inevitably embody beauty. I think it would help us explore an alternative perspective of what would have been considered beautiful or ugly in the past.

I also found another article similar to the one I showed you all on Henry Fair - True Beauty in pollutions ugly reality. He takes the ugly effects of pollution and creates beautiful images so I'm going to explore this idea further.

Logo Evolution

Following on from the previous post by Finlay. I did some research into other redesigns and found one which seems to be more successful, the Starbucks logo.

From the original design each subsequent logo has been updated to incorporate their ethics or future aims. Do you agree that this design is an improvement on the previous ones?

Good design gone bad

Found the new pepsi logo, it is considered quite a bad design compared to the old one. People seem to think it lost any of the excitement it had and has now become really bland. Any thoughts?

Massimo Vignelli

"The life of a designer is a life of fight; fight against the ugliness."

Ugly

1.

very unattractive or unpleasant to look at; offensive to the sense of beauty; displeasing in appearance.

2.

disagreeable; unpleasant; objectionable

3.

morally revolting

Name

Hi everyone, so far so good. I took a chance on the name but we can always change it if need be.